Why is content important to my website?
Content is important on your website as it helps attract the right audience, engage them, and work them towards getting closer to taking action. Good content will help drive traffic to your website as it all links with SEO and PPC. If your website content includes key words and images which can be optimized through SEO, you have more chance of ranking on page 1 of Google, meaning more website visitors and an increase in leads.
What do you write content for?
We write content for websites, social media and campaign ads. Although we offer this service, we are happy to use content that you provide for your business. All the content we write is tailored personally to your business. For example, we create content calendars for social media, showing what key focus each month needs for the content.
What effort goes into creating the perfect shot?
It’s not all about taking the perfect picture, anyone can do that. A lot of time and effort goes into the images after the photoshoot as well as pre-planning. Once all images have been taken our photographers come back to the office and start the process of filtering through the images and editing them.
Where can I use my commercial photography?
You can use your commercial photography in many ways, you can channel them across Social Media, your Website, Advertising, Google Display Ads, Brochures and more. The options are endless.
What should my email marketing campaign be based on?
Ideally you want your marketing to be multi-channel. So having a focus each month is ideal, you can then channel this across all platforms including, SEO, Social Media and PPC to push products/services.
How often should I send an email marketing campaign?
We advise our customers to send out one email marketing campaign a month to give potential customers a nudge point to buy. But although we advise one email marketing campaign a month, we also advise an additional retargeting email marketing campaign to any recipients that have opened the email more than once.
What is included in a brand pack?
Brand packs are completely bespoke to each customer, we understand that all businesses aren’t the same. This is why we ensure we listen to the customers needs and research exactly what goes on in their industry.
Why is branding so important?
Without branding it would be difficult to know one business from another, branding makes a business stand out and make a lasting impression. Having a strong brand image has always been important (think Coca-Cola and their iconic logo) and as the competition keeps getting bigger and better, companies are now finding new ways of making their branding unique with slogans and iconography. We’re here to help your brand stand out from the crowd.