With over 60 years of haulage knowledge and expertise between their team, Nigel Rice Transport and Storage successfully deliver over 35,000 consignments each year. The business is a member of Palletline and has built a strong reputation as a specialist in the pallet distribution industry.
We have worked alongside Nigel Rice on their digital marketing strategy since 2017, with a focus on strengthening their SEO campaign to help move them up the ranks in their competitive industry. Our SEO specialists continue to work on organic, local and technical SEO to increase the volume and quality of traffic reaching Nigel Rice’s website.
Since 2017, we have also provided secure website hosting for our clients old website, monthly GRO Website Leads, and brochure design.
In late 2019, Nigel Rice came to us with the vision of launching a new website, whilst also being able to maintain their original website content and previous SEO. They felt that their website could be modernised and made easier for customers to navigate.
The ability to edit the website if needed was an important feature for Nigel Rice, as well as having an integrated client login area where their clients could quickly track their deliveries.
In terms of website design, the client was happy to give GRO Marketing free reign and allow our web designers to do what they do best.
We launched the new website in August 2020, following our 6-month process from audit to launch. Nigel Rice’s new website is built fully bespoke in WordPress, allowing backend edits and new pages to be created easily with a simple CMS.
The new website design includes a client login portal and a modern, clean-cut design which reflects the size and success of the business.
Following the launch we continue to work on SEO monthly, resulting in Nigel Rice ranking on page 1 of Google for 11 keywords upon launch of the website. We also provide secure hosting for the new website, and our hosting plan includes 24/7 server support, email ticketing, monthly platform updates, cloud storage, SSL certification and more.
To view more of this case study and explore the Nigel Rice Transport and Storage website, visit our Behance page.
Thinking of getting a new website for 2021? Get in touch with our digital marketing agency on 01482 333833 or email firstname.lastname@example.org.