For many people, “social media” means catching up with friends and family, but for businesses like yours it’s a gold mine for targeting potential customers and spreading the word about your products and services.
Social media is the most relevant advertising channel for 50% of Generation Z and 42% of Millennials.
With social media advertising, or paid social, you can target a specific audience by demographics such as location, education, work, age, interests and behaviours, and more. Being a social media agency, we can lend a hand to your business with paid social campaigns on the following platforms:
Our social media specialists use a range of advanced tools and techniques including tracking pixels, analytics and split testing to ensure we’re delivering the results you’re after.
Think of it as PPC marketing for social media. Whether you’re looking to increase your brand awareness or promote an offer, we will identify and research your target audience, refining our social media advertising strategy to help you get the best results and the best value for your budget. Our paid social media campaigns are data-driven with a targeted and personal approach, and we can provide you with detailed reports to help you understand how well your advertising campaign is performing.
Whilst we all want to gain new potential customers, it’s important not to overlook users that have already shown interest in your brand. This is where social media ad retargeting works a treat. Sometimes your followers need one last nudge to invest in your business, and retargeting ads to your custom audience is perfect for this.
Our social media team can implement a remarketing campaign into your overall social media strategy to help your conversions, engagement and brand credibility skyrocket.
For many people, “social media” means catching up with friends and family, but for businesses like yours it’s a gold mine.
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Which platforms should I be using? How many times per week should I post? How do I stand out from my competitors?
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Nobody wants to waste time doing something that isn’t benefitting their business, so how do you know if social media is worth it?
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