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SEO vs PPC

With first page websites receiving 91.5% of traffic, it’s important that you get your website to the top of Google if you want to be visible to those who require your product or service. But how? When it comes to...
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What’s Included In Our SEO Report?

SEO, or Search Engine Optimisation, is all about making sure your website and it's content is easy for Google, or any search engine, to understand. Google reads your website and ranks you in terms of how relevant it is to...
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CREATE

Creativity is how a brand or message is remembered. We design & CREATE innovative marketing strategies that result in higher brand recognition & sales on a daily basis. Whether your company is looking for a re-brand or maybe even a...
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What is Domain Authority?

As a digital marketing agency, we live and breathe SEO every day. It’s our job to stay up to date with the latest factors impacting organic SEO, but we also like to share our knowledge to help you understand why...
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THINK

THINK. Something we do a lot of here at GRO HQ. We provide expert marketing solutions to help your business grow. Not only do we understand the importance of a strong brand but having an appropriate marketing strategy is equally...
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The New Instagram Checkout Feature

Instagram has recently launched its brand-new checkout feature over in the US. This new feature allows users to buy products directly from a brand's shoppable post without leaving the app. The popular app has picked 23 brands to test the...
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New Google Algorithm Update – What Does This Mean for SEO?

This week, Google confirmed its release of a broad core algorithm update via Twitter after speculations of unannounced updates being launched earlier this month. Whilst Google makes changes to its search algorithm around 600 times each year, these are very...
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Why PPC?

Pay-per-click is a term that all Marketers are used to hearing and while it’s widely accepted as a great way to promote your business, how much do we actually know about it? The world of digital marketing can get a...
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4 Simple Ways to Climb to the Top with SEO

When it comes to search engine optimisation the information available can be a minefield. Here are a few handy tips to get your SEO started on the right foot and help you avoid those costly mistakes than can stop a...
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5 Ways Animation Can Enhance Your Brand

Animated videos bring ideas to life in a simple and visual way, allowing you to tell a story that your customers will listen to. With animations being shared more than ever across social media platforms, what was once associated with...
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Search Marketing, Have You Heard of It?

For many businesses, a customer’s journey starts with a search and a query. This is when search marketing becomes relevant. Search marketing is the process of gaining traffic and visibility...

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The History of Google Algorithm Updates

With Google reportedly carrying out around 600 updates to its search algorithm each year, it’s fair to say there have been several major updates over the years making waves in...

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